Industry Commentaries

30 Million More Rats

Beech forests produce a bumper crop of seeds allowing for a population explosion of all species including an expected 30 million EXTRA rats.

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Industry Commentaries

Design Talent

For a city with a population of around 103,000, Hamilton can draw on 1.6 million people from within a radius of 150 kilometres.

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Behind The Scenes

Mighty Coffee Grinder

There is truly noting more frustrating than buying a high quality tool from a trusted brand to find out that some numpty has been messing with the design.

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Industry Commentaries

Brand vs Logo

A brand is like a person. Like any person a brand can also ofter personality, values and culture. These help form a more personal experience your audience.

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War Stories

Deep Green Design

Green Design is more than just making sure it's made of a recyclable plastic or that the packaging doesn’t include polystyrene.

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War Stories

Rapid Prototyper

We have a new toy, an FDM Rapid prototype machine. In the last week made what can only be described as a revolution in our design process.

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